The fashion industry is extremely glamorous, and therefore so are the photographs in fashion. To click stunning and lively images during a fashion shoot, one must pay heed to its composition. All professionals in the field, including Bruce Weber Photographer, try their best to smartly compose their images. The composition provides the subject with its relevance in connection with other elements in the image, and involves proper visual balance, flow, and direction. In many ways, the composition of an image helps create a story that magnetizes the attention of the viewers.
Bruce Weber Photographer discusses certain approaches one can explore while taking fashion photos
Minimizing clutter is an important technique that one must always pay heed to during fashion photo shoots. If there is too much clutter in the photo, then it might remove the attention from the key subject or model. The image can be anything, right from a model sitting on a wooden box against a white wall or sporting a summer collection against a contrasting background. If there are any chaotic or busy details in the environment, the whole essence of the image can get ruined. The photographer should be crateful about choosing a backdrop that does not have a cluttered appearance or repeating lines. The shallow depth of field can additionally be helpful in reducing clutter and ensuring that the model or subject of the image gets the needed visual gravitas.
Fashion photography is an art, and there are no hard and fast rules in art. While the rule of thirds is definitely important to image composition in general, a photographer can keep their subject right in the centre at times if they think that the image looks good. Having a subject at the center especially works well for fashion portraits. But one must make sure to maintain proper balance in the image while doing so.
Balance makes an image pleasing to the eye and catches the attention of viewers. Placing the primary subject away from the centre and using the rule of thirds, for instance, can create emptiness in the frame that takes away its essence. Such situations should be avoided at all costs. The photographer should look for elements in the surroundings to make the image better balanced. Evening out the visual weight of the model by adding any other object of lesser prominence to fill up the frame can help in achieving the desired outcome.
Storytelling is one factor many newbie fashion photographers miss in their composition. While browsing through fashion magazines or works of renowned industry professionals like Bruce Weber Photographer, one can observe that every fashion photo shoot tends to have a certain theme that connects one photo with others. Hence, an image must have visual clues through accessories, lighting, outfit, makeup, or even the model’s expression, which tells a story. The story telling aspect force the viewer to focus on the narrative the photographer is trying to portray through diverse images of the shoot.